Tuesday, February 17, 2009

How We Decide by Jonah Lehrer

How We Decide

Fascinating. The introduction has this author in a flight simulator in Canada. The first chapter discusses Tom Brady of the Patriots making a Superbowl decision. Lehrer goes on to discuss the problems one man had making decisions after the "emotional" portion of his brain was impaired.

While some of the examples Lehrer chooses to illuminate his thesis are familiar from other books on psychology and neuroscience, many are new and absorbing. I came away with insights on how we make decisions under stress, and how psychology experiments are devised to test decision-making.

Lehrer discusses his work: Jonah Lehrer at Powell's.

1 comment:

  1. enjoyed the book's concept. would like to read it again.